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« Women in games on games for women | Main | She Got Game in Vancouver » Older women are driving the gaming market?'According to a recent study, a large segment of those purchasing video games are women over the age of 40. They tend to favour casual games and put in more house gaming than many others. But how can they be drawn in to buying more?' - Rayna Anderson Posted on January 24, 2007 01:29 PM |